Just Start

Sometimes we refuse to get started until we have a fairly certain sense of the outcome. 

For a lot of ambitious projects, though, it’s impossible to be sure how it will turn out.

So what happens? 

We never get started. 

The concept of just getting started might sound like a quick way to waste away hours on something useless. 

But the beauty of just getting started is that often, you end up in a completely different place than the one you thought you were headed for. 

Case in point: today, I spent an hour and a half designing a web page with the working title “Home Redesign.” I was confident that I was working on a new homepage for my website. But as I began filling it in with content blocks and creating a story for the reader to scroll through, I realized that the end product was much more useful as an opt-in landing page. 

Not where I thought I was headed when I got started. 

But a worthwhile destination nonetheless.